about

The Project: Adding social sharing features to the Amazon Kindle App

Detail: The goal of this project was to build a set of features into an existing application, seamlessly, where it made sense for the existing user base

Duration: 2 weeks

My Role: Lead Researcher, designer

Year: 2017


the challenge

Build an app that addresses a common problem or frustration but within 5 days. I interviewed a classmate to locate a specific problem.

Our approach: Cautious optimism

With two weeks to build out a fully designed prototype, our approach centered on validating our assumptions about feasibility: there was some initial concern about the viability of social features within a reading application.

It is common knowledge that users tend to enjoy reading as a solitary activity, not necessarily a social event. We wanted to verify this idea through our research and the initial thought was confirmed. This paved the way for other, more pointed questions that would allow us to gather the appropriate data for our assignment.

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discovery and research

Our first step in the process of researching our users was to write and send out a screener survey to filter in the types of people we wanted to talk to.